Goodtogocredit.com is a direct marketing company that finds sales and revenue solutions for Automobile Dealerships across the country. We offer a fully integrated approach to direct response marketing.
Contrary to popular belief, you cannot just put any commercial on the air and expect it to work. The difference between a Brand and a Direct Response Commercial is that the Direct Response Commercial has to make the phone ring. It is because of this “call to action” that we know whether or not we have produced a winning commercial. Most Brand agencies spend their time submitting their commercials for awards. At Badcreditsowhat.com, we measure our success by how much revenue we generate for you.
For over fifteen years Badcreditsowhat.com has been analyzing consumer behavior on TV in much the same way Google does on the Internet. We produce. We test. We learn. We adapt. Then, we start all over again. The process of testing is never over.
When hiring a company to produce a Subprime E-Customer for you, experience is critical. Anybody can produce a nice looking video. It takes an expert marketer to produce one that makes money. The success of a commercial is a combination of prime production quality and delivery of the message. As long as you have this combination, consumers will respond. We have perfected this combination!
*Problem: Advertising rates are rising and sales are down. Auto Dealers spend more money on advertising than any other business category. Owning a dealership historically has been a very profitable venture. But, there are factors that have hurt the industry. It is much more difficult to make money in the car business as it has been in years past. As a result, Auto Dealers are much more careful about the money they spend and are searching for ways to reduce their cost-per-vehicle-sold.
*Solution: Goodtogocredit.com created an advertising program that generates a high level of response. We do this through half-hour infomercials. We have programs for all types of Auto Dealers—franchise, independents, and buy-here pay-here dealers. We create ads in English and Spanish. Our programs eliminate risk to the dealer because we assume the risk of advertising.
Goodtogocredit.com understands there is more to lead management than generating the lead. Once that customer clicks, submits, or hangs up the phone, that is when the work really begins.
We've been operating our BDC (Business Development Center) for a select few auto dealers for more than two years, providing amazing results. And now, for the first time ever, we're rolling out this remarkable service to Nationwide Auto Dealers at an unbeatable price.
As a Direct Response Marketing Company serving Auto Dealerships across the country, we started to notice a behavior among too many of our dealer clients. They were generating leads. But, they were doing a poor job managing these leads, causing them to waste thousands of dollars every month.
*Problem #1: Auto Leads were not worked fast enough or hard enough.
Solution: We started a BDC (Business Development Center) to call these customers on behalf of the dealership. In other words, skilled professionals who treat these customers as if they were in your showroom. The expectations of these customers are managed. Our BDC informs these customers of documentation necessary to take delivery of a vehicle. The customer comes to your Dealership prepared to purchase!
*Problem #2: Auto Leads were being abandoned quickly.
Solution: We implemented a follow-up program that went back to work old leads. Our BDC will follow-up with these customers until they purchase a vehicle.
*Problem #3: Once the vehicle is sold, most dealers abandon the customer.
Solution: We created a program that would keep track of customers and know when they are back in the market for a vehicle. The result of this program is more sales for each dealer client. We maximize their revenue while saving them money. This program takes advantage of what we do best—generating and managing leads, and lets Auto Dealers do what they do best—sell cars!